If you look at the Internet a few years ago, you'll see that advertising was done in a way that was very similar to other types of media like television, or actually, more like what you see in a newspaper.
You want to enter a site, and somewhere you would go see a banner (often very numerous and very large), which is present and ad for a company was paying were added in its place.
But there was a problem with this type of advertising. In fact, I was not exploiting the fact that the adds are not in a newspaper, but does not seem up on the Internet.
You've probably noticed a lot of things like this on the pages you have browsed. It is in an online store, looking for a watch but you get a banner that advertises a car.
Although it is possible that at some later want to buy a car now, at this moment you are looking for a watch and surely would have been nice if the banner were advertising a watch, because then you probably clicked.
Well, that is what the people at Google attentive, so he came up with an idea of the murderer. This is known as Google AdSense, and is known as a targeted advertising program
That you (as the owner of a web page designer / web) is, instead of jumping through hoops to get a banner on your site that your visitors will not even care about, is that you just attach a screen region.
Can you join the Google AdSense program, a small piece of code inserted into its website and Google ensures that in the location you specify, a banner will appear, presenting adds relevant to the content of your site.
It is very easy for Google to do this because Google is a search engine company. It searches for keywords in your page, searches a database of websites to find related to what is on your page and presto: a targeted ad.
You (the webmaster) get a fee for each visitor who clicks on an AdSense banner on your site. Now that is bound to happen more often then with a traditional banner because people are actually interested in what's in that banner (otherwise, they would not be on your page would they?).
But it also makes wonders for people who want to advertise. And for the same reason. The best thing about Google AdSense is that all the content on a banner is relevant.
This relevance is key to the success of programs, and also the reason why everyone remains happy. The advertiser relevant ads placed, the publisher earns money from their content and Google take their share.
Of course, as always, Google has set some high standards for its AdSense program, in terms of appearance and functionality. You can not have more than two banners on your website and Google only inserts text in these banners.
Therefore, an additional advantage is that AdSense advertising is a lot less annoying then regular advertising. But it also means that you need to position the banner better because it's possible that visitors might miss completely.
So in the end, Google AdSense is an advertising program that is unique because the ads are relevant to the content on the site. Anyone who wants to advertise pays Google for it. Anyone who wants to place ads on their site does this through AdSense, getting paid by Google in the process.
All transactions are done through Google, and welcomes advertisers and publishers access to statistics which help them to understand and moderate the effectiveness of your campaign.
The whole process is elegant, simple and effective from anyone in the chain, from site visitors to advertisers, and is one of the reasons Google are known for their innovation and new ideas.
You need to have optimized niche website templates for best results. You can find the best adsense templates and blog templates at www.AdsenseTemplates.com (http://www.adsensetemplates.com). They offer 100 fresh new templates every month.
You want to enter a site, and somewhere you would go see a banner (often very numerous and very large), which is present and ad for a company was paying were added in its place.
But there was a problem with this type of advertising. In fact, I was not exploiting the fact that the adds are not in a newspaper, but does not seem up on the Internet.
You've probably noticed a lot of things like this on the pages you have browsed. It is in an online store, looking for a watch but you get a banner that advertises a car.
Although it is possible that at some later want to buy a car now, at this moment you are looking for a watch and surely would have been nice if the banner were advertising a watch, because then you probably clicked.
Well, that is what the people at Google attentive, so he came up with an idea of the murderer. This is known as Google AdSense, and is known as a targeted advertising program
That you (as the owner of a web page designer / web) is, instead of jumping through hoops to get a banner on your site that your visitors will not even care about, is that you just attach a screen region.
Can you join the Google AdSense program, a small piece of code inserted into its website and Google ensures that in the location you specify, a banner will appear, presenting adds relevant to the content of your site.
It is very easy for Google to do this because Google is a search engine company. It searches for keywords in your page, searches a database of websites to find related to what is on your page and presto: a targeted ad.
You (the webmaster) get a fee for each visitor who clicks on an AdSense banner on your site. Now that is bound to happen more often then with a traditional banner because people are actually interested in what's in that banner (otherwise, they would not be on your page would they?).
But it also makes wonders for people who want to advertise. And for the same reason. The best thing about Google AdSense is that all the content on a banner is relevant.
This relevance is key to the success of programs, and also the reason why everyone remains happy. The advertiser relevant ads placed, the publisher earns money from their content and Google take their share.
Of course, as always, Google has set some high standards for its AdSense program, in terms of appearance and functionality. You can not have more than two banners on your website and Google only inserts text in these banners.
Therefore, an additional advantage is that AdSense advertising is a lot less annoying then regular advertising. But it also means that you need to position the banner better because it's possible that visitors might miss completely.
So in the end, Google AdSense is an advertising program that is unique because the ads are relevant to the content on the site. Anyone who wants to advertise pays Google for it. Anyone who wants to place ads on their site does this through AdSense, getting paid by Google in the process.
All transactions are done through Google, and welcomes advertisers and publishers access to statistics which help them to understand and moderate the effectiveness of your campaign.
The whole process is elegant, simple and effective from anyone in the chain, from site visitors to advertisers, and is one of the reasons Google are known for their innovation and new ideas.
You need to have optimized niche website templates for best results. You can find the best adsense templates and blog templates at www.AdsenseTemplates.com (http://www.adsensetemplates.com). They offer 100 fresh new templates every month.
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