As adsense becomes the program's most popular editor for the price per click, there are still shortcomings and disadvantages. Since its launch advertisers have chosen to advertise in search because they felt that visitors would be less specific. This is a real concern and that makes perfect sense. If you visit a website, and notice an advertisement is most likely that you are not particularly concentrating on its content.
Adsense has also become so popular that people can distinguish them from other ads. So people can choose to ignore them without even paying them a thought. This has been a hot topic discussed by bloggers and could hold a lot of truth. Many have accused Google for this, and their decision to include text that says "Ads by Google" below the ad.
Many publishers are also unable to win the income they hoped when starting the program. Those that win 30-40 visitors per day to their site would be unlikely to even earn a dollar a day. Many advertisers talk of rates such as 1.5% - 5% for traffic to click conversion, while only earn around $ 0.10 per click. The calculation does not work very well, but you can hardly blame advertisers or Google if you do not bring enough traffic. The key is to bring targeted traffic to your site that are likely to click on ads, however, is said to be easier on other programs which allow figures such as 75% share of advertising revenue for publishers .
Another disadvantage of adsense is that it has almost become tacky. Its appearance on websites that generally appear to be designed DIY led people to associate closely. This can only be met through adsense evolving to be more attractive for most major brands, while those who currently use adsense are restricted.
Google Adsense also has to tackle the problem of click fraud is expected to have over 15% of click through rate in content. This means that the advertiser who were particularly affected, have moved to other programs or have restricted their advertising to search.
This means that there is less competition in content and therefore less income for publishers. Publisher who had already been evacuated ads must now change their content to ensure they get all ads. This was largely the fault of the publishers themselves, but the problem is that; if not addressed could bring adsense to its knees.
Google Adsense also has the disadvantage of not paying enough for their research program. Other similar programs pay higher rates, and if publishers decide to go elsewhere then there will be problems for advertisers and publishers. Although Google does not pay enough for search another major problem with Adsense is that it has a strong base of display ad data. Many advertisers prefer showing graphically drive advertisements, but it has not yet materialized. As several other programs exist for PPC graphic distribution problems could occur.
Although this may not be a problem for all publishers, many complain that the ads on your site does not change, so their repeat visitors fail to see fresh adverts so therefore can not visit. This is a problem that could be solved by rotating ads. However, if the ads then turn how it will be linked with advertisers paying a rate per click? These are all issues that Google faces ensure that Adsense remains the market leader.
Adwords on the other hand also has major advantages, and remains the best on the market. It's CPC rates can be chosen by the advertisers so that even when they feel they are not getting the results they expect, they can lower their prices while using the service.
While many questions remain with adsense still the most popular among the program editors, while Google Adwords remains the most popular amongst advertisers; with a database of over 140,000 Adwords will remain on top for the time to come.
You need to have optimized niche website templates for best results. You can find the best adsense templates and blog templates at www.AdsenseTemplates.com (http://www.adsensetemplates.com). They offer 100 fresh new templates every month.
Adsense has also become so popular that people can distinguish them from other ads. So people can choose to ignore them without even paying them a thought. This has been a hot topic discussed by bloggers and could hold a lot of truth. Many have accused Google for this, and their decision to include text that says "Ads by Google" below the ad.
Many publishers are also unable to win the income they hoped when starting the program. Those that win 30-40 visitors per day to their site would be unlikely to even earn a dollar a day. Many advertisers talk of rates such as 1.5% - 5% for traffic to click conversion, while only earn around $ 0.10 per click. The calculation does not work very well, but you can hardly blame advertisers or Google if you do not bring enough traffic. The key is to bring targeted traffic to your site that are likely to click on ads, however, is said to be easier on other programs which allow figures such as 75% share of advertising revenue for publishers .
Another disadvantage of adsense is that it has almost become tacky. Its appearance on websites that generally appear to be designed DIY led people to associate closely. This can only be met through adsense evolving to be more attractive for most major brands, while those who currently use adsense are restricted.
Google Adsense also has to tackle the problem of click fraud is expected to have over 15% of click through rate in content. This means that the advertiser who were particularly affected, have moved to other programs or have restricted their advertising to search.
This means that there is less competition in content and therefore less income for publishers. Publisher who had already been evacuated ads must now change their content to ensure they get all ads. This was largely the fault of the publishers themselves, but the problem is that; if not addressed could bring adsense to its knees.
Google Adsense also has the disadvantage of not paying enough for their research program. Other similar programs pay higher rates, and if publishers decide to go elsewhere then there will be problems for advertisers and publishers. Although Google does not pay enough for search another major problem with Adsense is that it has a strong base of display ad data. Many advertisers prefer showing graphically drive advertisements, but it has not yet materialized. As several other programs exist for PPC graphic distribution problems could occur.
Although this may not be a problem for all publishers, many complain that the ads on your site does not change, so their repeat visitors fail to see fresh adverts so therefore can not visit. This is a problem that could be solved by rotating ads. However, if the ads then turn how it will be linked with advertisers paying a rate per click? These are all issues that Google faces ensure that Adsense remains the market leader.
Adwords on the other hand also has major advantages, and remains the best on the market. It's CPC rates can be chosen by the advertisers so that even when they feel they are not getting the results they expect, they can lower their prices while using the service.
While many questions remain with adsense still the most popular among the program editors, while Google Adwords remains the most popular amongst advertisers; with a database of over 140,000 Adwords will remain on top for the time to come.
You need to have optimized niche website templates for best results. You can find the best adsense templates and blog templates at www.AdsenseTemplates.com (http://www.adsensetemplates.com). They offer 100 fresh new templates every month.
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